Upskill & Grow Your Team with Training Videos

A good training video must have a specific goal that it intends to achieve at the end of the training session. This means the creator should identify the purpose before generating the video. For example, there is no point in creating a customer service tutorial video for employees working in the manufacturing department.

Another point that you must implement when creating a training video is simplicity. Employees will quickly feel overwhelmed and bored if they watch a video that keeps beating around the bush. So, go straight to the point and explain the main objectives of the video. If possible, you can visualize or highlight critical information and add a call-to-action at the end of the clip.

Videos that have visual elements are generally more interesting to watch. For instance, you can add a picture-in-picture effect to show your facial expressions and actions as you explain the concepts. You can also use animated effects like transitions, slides, pan & zoom, etc.

It's also important to note that your video must be high-quality to attract the required views and attention. A video recorded in 1080p or 4K will likely attract more attention than a 480p video. Besides enhancing video quality, you should consider the audio quality and background music. A video with scratching sounds is a big no!